From 2009-2015, I served as the founding creative and technical director of the museum’s first Digital Media department. I recruited, hired and managed an in-house staff of museum technologists, developers, and content strategists; contracted and managed over thirty external freelance designers, developers, writers, editors, filmmakers, and technical consultants to develop content and strategy for the museum’s website, whitney.org, and related digital products and initiatives.
I collaborated across the institution as part of the Marketing and Communications Division responsible for the strategic brand, digital, and communications transition between the WMAA’s uptown and new, downtown buildings. I also served as a core member the museum’s Technology Planning Group, which collaboratively authored the technical strategy for its new building. I served on the museum’s Visitor Experience Strategic Planning Committee and Collections Management Strategic Planning Committees.